Birch & Basil offers a ‘bit of everything’

Submitted photo
Prairie Grove Chamber of Commerce held a ribbon cutting ceremony for Birch & Basil Gifts at 2611 E. Heritage Parkway, Suite 4 on Feb. 4. The shop is owned by April Beck and previously was located in the upstairs area of Crescent in downtown Prairie Grove.
Submitted photo Prairie Grove Chamber of Commerce held a ribbon cutting ceremony for Birch & Basil Gifts at 2611 E. Heritage Parkway, Suite 4 on Feb. 4. The shop is owned by April Beck and previously was located in the upstairs area of Crescent in downtown Prairie Grove.

PRAIRIE GROVE -- Birch & Basil Gifts has moved from downtown Prairie Grove and is now located in a new building at 2611 E. Heritage Parkway, Suite 4.

Owner April Beck, of Prairie Grove, said she likes the new location because it is between Farmington and Prairie Grove and has a lot of drive-by traffic. She believes it is a good place so customers who are looking for special gifts and other items will not have to drive into Fayetteville.

The shop offers "a little bit of everything," Beck said. She creates custom gift baskets and boxes for customers. The store has baby items, gourmet food mixes, cutting boards and charcuterie boards, wedding gift items, apparel and spirit wear.

Beck said she likes to use other small businesses when purchasing merchandise for her store. She doesn't go to a market. As an example, she said her food mixes come from a business in Mena and are packaged in Nashville.

"I order from various vendors and try to order from people personally," she said.

Beck said the name for her store just kind of evolved from what she likes to do.

"I was just trying to find different names. Since I have home goods, basil tied into that. I used to build furniture. That's where I started out so I guess that's where the birch goes into play."

She started building furniture at her home and would travel to vintage fairs to sell the furniture. Then she began incorporating other items, such as candles and gift items, into her business.

From there, she decided to open a shop.

"I love doing it," Beck said. "I love selling little things and helping people out with gifts to make them happy or make others happy. It's something that I've always enjoyed doing."

  photo  Lynn Kutter/Enterprise-Leader A customer shops in one of the rooms at Birch & Basil Gifts in Prairie Grove. Owner April Beck says the gift store offers a little bit of everything, from gourmet food mixes, wedding gifts to baby items and apparel.
 
 

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